Privacy policy
Introduction
INTRODUCTION TO GAME ACADEMY
Contacting Game Academy
- Full name of legal entity: Game Academy Limited (we are a company registered in England and Wales under company number 12070401).
- Postal address: 19 Palace Mansions, Earsby Street, London, United Kingdom, W14 8QW
- Contact details for enquiries: data@gameacademy.co; team@gameacademy.co;
Third party links
The data we collect about you
| Identity Data | Full name as you provide this, date of birth, email address, and gender. |
| Special Category Data | This includes data associated with your race or ethnicity. In order to benefit from the Services we provide you will be required to indicate your race or ethnicity. This is a requirement of a funding agreement that Game Academy is a beneficiary of. Information will only be provided to a third party on an aggregated basis. |
| Profile Data you upload | This is made accessible by you at your discretion but in order to enjoy the benefits of the Service you must allow us to access information associated with the games you play, your skills, qualification and work experience in order to complete a profile of yourself. To assist with this, the Service will invite you to connect your gaming profiles (for example Steam, Playstation and X-box). |
| Profile Data created under a Service we provide to you | Within the Service we provide data will be created from other information you provide or authorise that we collect in order that we may make suggestions concerning courses of study, careers opportunities and other activities that may prove to be of interest to you. |
| Device(s) operated by you | This information is collected automatically. |
| Usage | We may use information in the form of statistics regarding Service usage, but always in the form of anonymised data |
| Marketing and Communications | If you contact Game Academy by email or text, you are indicating that you wish us to communicate with you and we will keep a record of these communications. You may be invited to receive newsletters and other communications and with your consent we will keep a record of your contact information in those circumstances |
| Location | Your location details may be accessible subject to location settings being on. The data will only be accessible when location settings permit. |
| Transactions you enter into with us | We receive data associated with your purchases via our payment providers who are likely to be Stripe and or Paypal. |
How is your personal data collected?
- Information you give us. This is information (including Identity, Contact, Decisions to enter into transactions with us and Marketing and Communications Data) you consent to giving us information about you by the way you respond to any requests to provide information within the Service, or by corresponding with us (for example, by email or chat). It includes information you provide should you enter a competition, promotion or survey and when you report a problem with any Service. If you contact us, we will keep a record of that correspondence.
- Your Profile. This, includes information directly provided by you including through your authority to allow us to import the required information from your gaming profiles.
- Information we access from gaming profiles. You are also asked to allow us access to and to collect information from your gaming profiles. The data we take is about the games you play including; the genres, number of games played, tags, time played, achievements and other information that is available to third parties from these profiles.
- Information we extrapolate from other profile information. In addition we process data of this kind to further develop your profile as part of the Service – this creates new personal data that support the provision of our Service to you.
- Information we collect about you and your device. When you visit our website or use one of our Service we may automatically collect personal data including Device, Content and Usage Data. This data would be collected using cookies and other similar technologies. Please see our cookie policy below for further details.
- Location Data. We may in the future use GPS functions within any mobile device that you use to access the service when you have location services on. This will allow us to access the detail of your current location. Some of our location-enabled Services require your personal data for the feature to work. If you wish to allow us to take advantage of this particular feature, you will be asked to consent to your data being used for this purpose. You can later withdraw your consent at any time by disabling Location Data in your settings.
- Information we receive from other sources including third parties and publicly available sources. We don’t collect information from third parties other than as identified above. Specifically we do not buy third party mailing lists.
How we use your personal data
- Where we have asked you for consent and you have provided that consent;
- As we are entitled to do because we have a contract with you and need to undertake a processing task in preparation for or in order to perform our contractual obligations owed to you.
- When the processing is considered by us to be permitted in order that we can satisfy our legitimate interests provided that we are also able to demonstrate that we have taken into account as a balancing factor your interests as a data subject and it is still reasonable to proceed;
- When processing the data is expected of us because of a legal or judicial requirement that we should be compliant with.
Purposes for which we will use your personal data
| Purpose/activity | Type of data | Lawful basis for processing |
|---|---|---|
| To register you as a Service user |
Identity
Contact Device |
Your consent including for the purpose of providing access to certain gaming profiles. |
| To recommend course of study and employment opportunities |
Identity
Contact Profile Information |
Your consent. |
| To provide feedback including recommendations and other guidance within the Services you subscribe to |
Profile Information
Any preferences you express to us Where enabled in the future geographically relevant information |
Your consent.
In order to prepare for and perform a contract with you. |
| To process purchases through Stripe or Paypal and deliver Services that we may in future provide |
Identity
Contact Transaction Device Marketing and Communications Location |
Your consent.
Performance of a contract with you. Necessary for our legitimate interests (marketing activities that you have not opted out of as an example). |
| To manage our relationship with you including notifying you of changes to the Service or any Services |
Identity
Contact Profile Marketing and Communications |
Your consent.
Preparation to perform and performance of a contract with you. Necessary for our legitimate interests (to keep records updated and to analyse how customers use our products/ Services). Necessary to comply with legal obligations (to inform you of any changes to our terms and conditions). |
| If we do this at any time to enable you to participate in a prize draw, competition or complete a survey |
Identity
Contact Device Profile Marketing and Communications |
Your consent
Performance of a contract with you. Necessary for our legitimate interests (to allow us to review how Users take advantage of our Service and any paid for Services that we offer and to consider further Services that we may implement in the future). |
| To administer and protect our business and this Service including troubleshooting, data analysis and system testing |
Identity
Contact Device |
Technical issues you or other Users who are interacting with you may raise and which require investigation and possibly remediation
Performance of a contract with you. Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security and working with partner organisations committed to supporting improvements in communication quality). |
AGGREGATION OF PERSONAL DATA THAT WE HAVE COLLECTED
Disclosures of your personal data
- Stripe for the purpose of initiating and receiving payments as authorised by the User. Stripe’s privacy policy is available at: https://stripe.com/gb/privacy
- Paypal for the purpose of initiating and receiving payments as authorised by the User. Paypal’s privacy policy is available at: https://www.paypal.com/webapps/mpp/ua/privacy-full
- If you were referred by the REED Group your profile data will be shared with your employment advisor.
- If you applied for external opportunity, e.g. course, job, Bootcamp on our website we will pass the data you shared to the respective provider.
INTERNATIONAL TRANSFERS
Data security
Data retention
Your legal rights
- You have the right to:
- Request access to your personal data (commonly known as a "data subject access request"). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.
- Request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.
- Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.
- Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.
- Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios:
- if you want us to establish the data's accuracy;
- where our use of the data is unlawful but you do not want us to erase it;
- where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; or
- you have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.
- Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.
- Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.
- You also have the right to ask us not to continue to process your personal data for marketing purposes. We provide an opt-out facility associated with emails issued and you may also contact us at data@gameacademy.co to opt out.